09 Sep How Google Ventures pivots ideas into services/products in 5 days
In my last update I wrote about innovation being a numbers’ game and how exponential organisations have mastered the art of cutting through the noise to invest in right ideas
GV follows a 5 days process called Design Sprint to create/ invest in great ideas
Design Sprint means designing a new product or services in a short interval, called Sprint, from an idea to testing the prototype with real customers. A typical Software development model follows the Idea, Build, Launch & Learn cycle which on an average takes about 4-6 weeks to develop a prototype
The Objective of the Design Sprint is to reduce the time between IDEA & LEARN cycle, basically how do we learn faster from the experiments in short time
In the Design Sprint you get to see tangible outcomes, test the solutions with real customers and create a strong sense of alignment in the cross-functional team towards the goal
Design Sprint can be used when 1)Developing a new Product/Service, 2)Re-imagining an existing service or 3)Speed up existing development
If you like to have a detailed checklist on what is required to conduct a Design Sprint, drop a comment “Interested”, I will send you a copy
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